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All locations open today
Stage Stop BBQ
874
members and counting
3.4×
members visit vs. non-members
~$220
avg member earns back in year one
91%
renewal rate, Year 1 → Year 2
What you get

$99 of dues.
Nine real perks.

Perks apply at every Stage Stop location — current and future. Beer perks valid at our brewery partners’ taprooms. For the full breakdown of every benefit at every location, see the perks reference.

01 · Founding

Numbered ceramic mug

Hand-numbered with your name. Real ceramic, not promo plastic. Ships in 7 days. Mug #874 just shipped, so you'll know roughly where you're queued.

02 · Beer

$1 off every brewery draft

At every Stage Stop location. Show the mug or your phone. Stacks across visits — no monthly cap.

03 · Food

Free side with every entrée

Mac, slaw, beans, greens, cornbread, anything on the side line. Counts as your second side on plates — so you get a third for $3 instead of $5.

04 · Points

Double points always

Free tier earns 1 point per $1. You earn 2. 100 points = $10 reward. Birthday month: triple points.

05 · Birthday

Free birthday meal

Any entrée up to $22. Free side comes free anyway. The bar staff is briefed to ruin your composure with a small Eve-signed card.

06 · Tastings

Pit Master Tastings · free

First Tuesday of every month at The Cantina. Five-course tasting, Eve hosts. Free for members ($25 otherwise). 30 seats — Mug Club gets first booking.

07 · BOGO

BOGO Tuesdays

Buy any sandwich, get a second 50% off. Mug Club only. Drives a slow weekday at the partner breweries — they love it.

08 · Sauce drop

Quarterly sauce drop

A new sauce every three months, Mug Club only. Shipped to your door or pickup at your home location. Last one was a smoked-coffee bourbon BBQ — sold out the public release in two weeks.

09 · Tickets

Early access to ticketed events

Pit Master Tastings, beer-pairing dinners, live music ticketed nights. Mug Club gets the email 48 hours before public release. Most paid events sell out before the public window opens.

Does the math work?

For most members, $99 pays back in 14 weeks.

A typical member’s first year:
2 visits / month for a year (24 total)
$1 off ~2 drafts per visit · 48 drafts$48 back
Free side with entrée · 24 visits · ~$5 each$120 back
Free birthday meal · $20$20 back
Double-point rewards earned · ~$24$24 back
BOGO sandwich · used 4× · ~$8 each$32 back
Pit Master Tasting · attended 3× · $25 each$75 back
Total economic value · year one~$319
Less: $99 membership fee– $99
Net you keep+$220

Numbers from Year-1 member data, average member. Heavier visitors net materially more. Mug itself not counted.

If you eat with us more than once a month, the math works.

The numbers above are conservative — they assume an average member at average frequency. Mug Club members visit 3.4× more often than non-members on average, and the sauce drop alone is worth ~$45/year in retail value (you pay $0).

The mug itself is a nice object. We’re not charging extra for it. We just like making it.

Join at any location

Walk in. Three minutes. Done.

Ask any bartender, server, or cart lead. They'll take your $99 (annual) or $9 (first month) via Toast, set your phone number as your member ID, and your perks fire on the next order. Your numbered mug ships to the location within 7 days.

Sign-up happens through Toast Loyalty at point of sale. Same perks, same math as listed above. Online signup arrives once we’ve validated demand.

Or get the waitlist email

We’ll tell you the second online signup opens.

Once we’ve seen real in-person signup volume, we’ll flip on the online flow — $99 a year or $9 a month, auto-renew, gift option, refer-a-friend, the whole thing. Drop your email and you’ll be the first to know.

No marketing emails before then. No clever sequence. One message when we’re live, that’s it.

Get the waitlist email.

Online signup is coming soon. Drop your email and we’ll let you know the moment it’s live — usually quicker than waiting for the next time you stop in.

Optional — we’ll send you a free brisket sandwich on your birthday once you join.

We’ll only email you about the Mug Club. No general marketing without your say-so.

From the wall of mugs

What members say.

Pulled from 30-day post-renewal surveys. Names lightly anonymized.

My wife and I were eating here twice a month anyway. The math is obvious. The mug is a real ceramic thing. The sauce drop alone is worth it.

— Mug #142 · Year 3 renewer
Survey · April 2026

I'm in the Mash Mechanix mug club and the Stage Stop one. Both work at the bar — $1 off two drafts × twice a week × a year = obvious.

— Mug #287 · Year 2 renewer
Survey · Feb 2026

The Pit Master Tastings sold me. Three hours with Eve, five courses, $0. I learned to glaze a rib from the chef who wrote the recipe.

— Mug #511 · Year 2 renewer
Survey · March 2026
Mug Club · FAQ

Common questions.

How do I use my perks at POS?

Phone number at checkout. The Toast system recognizes you, applies the discounts automatically (free side, $1 off draft, double points, etc.), and prints them on the receipt. You don't have to remember anything.

Do I have to bring the mug?

No. The mug is a brand object — bring it if you want it filled with our brewery partner's beer at the bar (some bartenders fill it heavy, that's between you and them). Perks work whether you bring it or not.

My mug broke. Can I get another one?

Yes — $20 replacement, same number, same name. Mugs are dishwasher-safe but not drop-safe.

Can I cancel mid-year?

Annual plans don't refund mid-year, but you can cancel auto-renew anytime — you keep all benefits until your renewal date. Monthly plans cancel anytime, end of current month. The mug is yours either way.

Does the Mug Club work at locations that haven't opened yet?

Yes — once Manitou, Pueblo, and Denver open, your existing mug and membership work there day one. That's part of the deal.

Is the Mug Club different from Chef Eve Rewards (the free tier)?

Yes. Chef Eve Rewards is free, anyone can join at checkout — earns points, gets birthday free side. Mug Club is the paid tier: numbered mug, real perks, real money back.

Can I transfer my membership to someone else?

Not the numbered mug — your name is on it. The perks side (drafts, points, BOGO) is tied to your phone number, so it travels with you, not a transferee. Gift memberships are a separate purchase if you want to set someone up.

Do you offer refunds?

First 14 days, full refund minus the mug shipping cost if it already went out. After 14 days the membership is non-refundable, but you keep every perk through your renewal date. Cancel auto-renew anytime.

Do the perks change by location?

Mostly the same. $1 off draft applies to the brewery taproom pour at Mash Mechanix, OCC, and Urban Animal Star Ranch — those are our partners' beers, and they honor the mug. The Cantina has its own bar with house drafts and the same $1-off applies there. Free side and double points work at every stop.

What payment methods do you take for membership?

Credit card, debit, Apple Pay, Google Pay through Stripe at checkout. Annual ($99) or monthly ($10). We don't process membership at the POS — sign up online and bring the confirmation in for your first visit.

How does renewal work?

Auto-renew on the anniversary of signup. We send a 30-day reminder email before the charge — turn off auto-renew in your account or reply to the email if you want to skip. No surprise charges, no marketing emails between renewals.

Can I pause my membership?

No formal pause — but monthly plans cancel anytime, end of current month, so a one-month break costs nothing. Annual members can cancel auto-renew and re-up later (you'll re-queue for a new mug number if you let it lapse more than 90 days).

When does the mug ship?

Within 7 days of signup. Hand-numbered, hand-packed, USPS Priority. You can pick up at The Cantina instead if you'd rather not pay shipping — pick that option at checkout.
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